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NASDAQ Market Opening Introduced New Management Team

Coherent, Inc., the world’s leading photonics provider with cutting-edge laser-based solutions, was undergoing a transition in leadership. The long-standing CEO and CFO were retiring and the company’s second-in-command was moving up the ladder. Lucy Siegel coordinated the external communications about the transition, with a NASDAQ market opening as the media coverage linchpin. She and her staff arranged interviews with CNBC’s Wake Up Call, CNNfn’s “Market Call,” E*Trade Radio, IEEE Spectrum, Business Week, and Fortune for Coherent’s new CEO and CFO. CNN, Yahoo Finance Vision, FoxNews, Bloomberg, and CNBC covered the NASDAQ market opening and the new CEO seamlessly stepped into the corporate limelight.
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